Tripping Towards the Middle Path
Psychedelics are back baby and like we said in the book, everyone is taking medicinal plants much more seriously now than we did in the past. Are you ready?
AI in Drug Development: Revolutionizing the Pharmaceutical Industry
It seems like AI is always in the news lately doesn’t it? Jump down the rabbit hole with us and explore how Artificial Intelligence is being used in drug development.
Artificial Intelligence – the disease and the cure
In the Epilogue for the FADS book, I predicted “AI will be the disease and the cure.” What have we learned since then?
FADS during the Super Bowl
Jump down the rabbit hole with us and uncover the FADS we noticed this year in Super Bowl 2023 ads.
The Art and Science of Marketing Influence
Learn more about the techniques influencing each and every one of us every day and just how easy it can be to influence behavior.
FADS Marketing in 2023
It’s been a wild few years. What are the marketing trends we should watch for in 2023, and are the FADS still relevant?
Hemp, another prohibition tale
While it’s true that synthetic fibers began to increase in popularity and that hemp was a victim of the war on drugs propaganda, that’s not exactly the whole story. As with most history, the real story is even more incredible than that, buckle up and dive in.
Yes, you are depressed
What if we all had access to the mental healthcare we need? Great news—private investors, app developers, and big pharma to the rescue!
Hooked on Social Media: Keep that data flowing
The children are addicted, teens are addicted, even grandparents are addicted to that rush of notifications and likes – and they just can’t quit. But the rush doesn’t last forever. Why are we so into these apps that make us miserable?
Good Value vs. Good Values
Are the days when a business could get by on providing a good value alone gone now that Gen Z is demanding good values from the brands they do business with?